I need a new pair of burgundy slip-on shoes, like what were once called penny-loafers, because they’re comfortable and good looking, kind of a classic and they go with the suit I’m going to be wearing.
I parked the car in a surprisingly full lot and sprang up the escalator steps to the 2nd floor shoe department where I see people of all ages milling about shopping for back-to-school clothing and supplies.
Because I’m flying out to a business convention early tomorrow, I’ve decided to ‘pull the trigger’ and quickly get what I need. I need to get in and out in a jiffy because I’m picking up my wife for a nice dinner together before I leave and she’s made reservations at our favorite steakhouse.
Our reservations are at 7:00 pm and as I approach the shoe section I see that there are more customers than sales clerks and I suddenly begin to get concerned about getting ‘in and out’ in time.
I’ve been here before when a clerk has gone in the back to look for a certain style and because the sales staff is missing, or so it seems, (they’re probably out sick and understaffed) it has taken an interminable amount of time and I've left without making a purchase!
When the clerk finally comes out and says “Sorry, we don’t have it in a size 10.5” and I quickly respond, “What about a 10, or even an 11 maybe?” and the slouch-shouldered response is “I don’t know, I’ll go check!”
This has taken way too long in the past, but because my local department store is equipped with a mobile solution, my buying experience is as pleasant and quick as it can possibly be, phenomenal in fact.
Instead of spending a customer’s valuable time searching for stock and different sizes in a cavernous warehouse of shoeboxes that are piled high to the ceiling, the sales clerk doesn’t leave the impatient customer’s presence.
The clerk merely picks up his mobile POS device, taps a button or two and with lightning-quick speed, ascertains what’s in stock and what sizes are currently available in that style.
What has taken literally 20-30 minutes in the past, engendering negative feelings and emotions in the customer and at the very least a poor customer experience and a lost sale, is now a gratifying and personalized experience.
Instead of an impulsive buying decision evaporating and being lost, I’m now able to accomplish my goal of quickly acquiring the pair of shoes I wanted and getting to my dinner date on time.
The sales clerk whips out his iPod, points it at the barcode and presses the button and it lights up with infrared lines and it scans the barcode instantly. He then accepts the payment card from me and swipes it on the same device.
He immediately hands it over to me and I sign with my index finger right on the iPod (this is the part I really like, it’s so cool) and the clerk presses a button and I’m emailed and/or printed a receipt with my signature embedded on it. My photo can be embedded on the receipt as well, which well help reduce chargebacks.
This is done in the blink of an eye, making me a happy and satisfied customer that will rave about my buying experience to everyone.
This entire transaction is done safely, easily and as fast as a handshake with ABC Mobile Pay, the most robust mobile POS payment solution on the market today and now available to merchants of any size and type.
Interested parties can contact: Rick Berry - rick@abcmobilepay.com - 877-258-5223 – www.abcmobilepay.com
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